OPTA coliving

What you should know about OPTA coliving

Opta Coliving presents a short- and medium-stay co-living product positioned in Punta Carretas, Montevideo, combining private furnished apartments with a broad set of shared facilities and community programming. The concept emphasizes three pillars — wellbeing, community and time quality — and is marketed as an “all-in-one” living solution: furnished units with services included billed on a single invoice, alongside communal amenities such as a pool, gym, sauna, playrooms, an on-site restaurant, dedicated coworking spaces, and programmed activities (yoga sessions, cooking classes, social events). The operator highlights a staffed on-site team that delivers practical services intended to reduce daily friction for residents. Flexibility is a core selling point. Opta advertises stays with no fixed-duration contracts or guarantees, allowing residents to “stay as long as you want.” The offering targets a balance between privacy and social interaction — private compact apartments combined with intentionally designed shared spaces to foster community without forcing constant cohabitation. The project was developed amid pandemic-era shifts in living preferences and launched with the positioning #lavidaahora, focused on resilience and mindful, quality living. Location and urban efficiency are central to Opta’s value proposition. The building sits in Punta Carretas, a neighborhood close to the rambla and local retail and dining, with many daily needs reachable within 15 minutes by walking or biking. The site claims reduced dependence on private cars or public transport, aiming to improve individual and environmental wellbeing. Cowork spaces are promoted as part of the product, intended to make teleworking more comfortable and efficient for residents. Community curation and storytelling are part of Opta’s marketing and resident engagement. The brand showcases resident profiles under the label #optimistas to illustrate how people appropriate communal space and programming; two resident examples cited are a retired ophthalmologist seeking “peace” and a creative professional who values social connections and convenience. The site also publishes blog content (FAQs, reflections on co-living trends) and references local press noting that the operator ZAG created Opta with a focus on residents older than 35. Practical next steps listed on the site include a virtual tour, downloadable brochure, scheduled visits, and contact details (address: Manuel J. Errazquín 2370, Montevideo; phone: +598 93 660 607; email hola@opta.com.uy). Availability is indicated on the site and prospective residents are invited to request more information or book tours.