LifeFit Group MidCo GmbH

LifeFit Group is a prominent health and fitness platform in Germany, dedicated to inspiring and supporting customers to live their best lives through personalized and enjoyable fitness experiences. The group combines various successful fitness brands catering to different market segments, including Fitness First, ELBGYM, Barry’s, The Gym Society, Club Pilates, and Yoga Six. Fitness First, a leading premium fitness provider in Germany, operates over 100 gyms nationwide, offering a comprehensive fitness and wellness experience with innovative training concepts. The brand caters to different market segments through Fitness First BLACK for upscale services and Fitness First RED for a modular pricing concept suitable for a wide range of customers. ELBGYM, based in Hamburg, focuses on high-intensity workouts and building a strong fitness community. The Gym Society brings an innovative boutique fitness concept to Germany, offering personalized training programs in a short timeframe. Barry’s, known for high-intensity interval training, complements the group's portfolio with studios worldwide. Club Pilates, with a vast network of Reformer-based group Pilates studios, delivers high-quality training at an affordable price point. Yoga Six, a modernized yoga brand, promotes accessibility with various yoga classes suitable for different moods and fitness levels. The combination of these successful fitness brands and their unique training concepts positions LifeFit Group as a leading health and fitness platform in Germany, aiming to inspire individuals to reach their fitness goals and lead healthier lives. LifeFit Group emphasizes values such as being entrepreneurial, striving for excellence, exceeding customer expectations, fostering teamwork, and consistently doing the right thing. Through its diverse brands and innovative approaches to fitness, the group aims to provide a motivational and fulfilling fitness experience for its members, whether in the gym, outdoors, or online, supported by dedicated teams and wellness facilities for relaxation and recovery.